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LEGAL & GOVERNANCE FRAMEWORK

African Legacy News operates under a structured governance model that protects editorial independence, commercial transparency, and regulatory compliance. The documents below outline our operational standards.

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Privacy Policy

Safeguarding Your Information. Upholding Editorial Integrity.

Company Name: Lumo All Star Marketing (Pty) Ltd
Trading As: African Legacy News
Company Registration Number: 2022/422393/07
Registered Office: Gauteng, South Africa
Website: https://africanlegacynews.com

 

1. Purpose & Scope

African Legacy News (“ALN”, “we”, “us”, “our”) is committed to protecting personal information in accordance with:

  • The Protection of Personal Information Act, 4 of 2013 (POPIA – South Africa)
  • The General Data Protection Regulation (GDPR – EU, where applicable)
  • Applicable international data protection standards

This policy explains how we collect, use, store, and protect personal information of:

  • Website visitors
  • Newsletter subscribers
  • Contributors and interviewees
  • Advertising and commercial partners
  • Event collaborators

 

2. Lawful Basis for Processing

We process personal information on the following legal bases:

  • Consent (e.g., newsletter sign-up)
  • Contractual necessity (e.g., advertising agreements)
  • Legitimate business interest (e.g., analytics and security)
  • Legal compliance obligations

We do not sell personal data to third parties.

 

3. Categories of Personal Information Collected

We may collect:

Identity Data

  • Full name
  • Company name
  • Job title

Contact Data

  • Email address
  • Telephone number

Technical Data

  • IP address
  • Browser type
  • Device information
  • Cookies and usage analytics

Professional Content

  • Information voluntarily submitted in interviews, press releases, or advertising materials

We only collect information necessary for clearly defined purposes.

 

4. How We Use Personal Information

We use personal information to:

  • Publish editorial and sponsored content
  • Respond to enquiries
  • Deliver newsletters and editorial briefings
  • Execute advertising or partnership agreements
  • Improve website performance and security
  • Maintain legal and accounting records

We do not use personal data for automated decision-making or profiling.

 

5. Cross-Border Data Transfers

ALN operates as a digital Pan-African publication.
Personal data may be processed by third-party service providers located outside South Africa (e.g., hosting providers, email platforms).

Where cross-border transfers occur, we ensure:

  • The recipient jurisdiction provides adequate protection, or
  • Contractual safeguards are in place.

 

6. Data Retention

We retain personal data only as long as necessary to:

  • Fulfil the purpose for which it was collected
  • Comply with legal, tax, or regulatory obligations
  • Maintain editorial archives

Subscribers may unsubscribe at any time.

 

7. Data Security

We implement appropriate technical and organisational measures including:

  • Secure hosting environments
  • SSL encryption
  • Access controls
  • Reputable third-party service providers

No system is completely secure, but we actively mitigate risks.

 

8. Your Rights

Under POPIA and applicable laws, you may:

  • Request access to your personal data
  • Request correction or deletion
  • Object to processing
  • Withdraw consent
  • Lodge a complaint with the South African Information Regulator

Requests can be directed to:

info@africanlegacynews.com

 

9. Third-Party Links

Our website may contain links to external websites.
ALN is not responsible for the privacy practices of those sites.

 

10. Children’s Information

ALN does not knowingly collect data from individuals under 18 years of age.

 

11. Data Breach Notification

In the event of a material data breach, we will notify affected individuals and relevant authorities as required by law.

 

13. Policy Updates

We may update this Privacy Policy periodically.
Changes will be reflected on this page with a revised effective date.

Terms and Conditions

 

Company Name: Lumo All Star Marketing (Pty) Ltd
Trading As: African Legacy News
Registration Number: 2022/422393/07
Registered Office: Gauteng, Republic of South Africa
Website: https://africanlegacynews.com

Effective Date: 01 January 2026

 

1. Introduction

These Terms and Conditions (“Terms”) govern:

  • Use of the African Legacy News website and digital platforms
  • Editorial submissions and contributions
  • Advertising and partnership agreements
  • Sponsored alignment arrangements
  • Any commercial engagement with African Legacy News (“ALN”, “we”, “us”, “our”)

By accessing the website or engaging our services, you agree to be bound by these Terms.

If you do not agree, you must refrain from using our website and services.

 

2. Legal Capacity

By engaging with ALN, you confirm that:

  • You are at least 18 years of age; and
  • You have full authority to act on behalf of your organisation; and
  • You have the legal capacity to enter into a binding agreement.

 

3. Naure of ALN Services

African Legacy News is a Pan-African business publication providing:

  • Independent editorial content
  • Digital publications and newsletters
  • Contextual commercial alignment opportunities
  • Advertising placements
  • Sponsored features (clearly disclosed)

ALN does not operate as a marketing agency, PR firm, or advertorial publisher.

All editorial content is independently controlled by ALN.

 

4. Editorial Independence (Non-Negotiable)

ALN maintains a strict editorial-commercial firewall.

Commercial partners:

  • Do not influence editorial conclusions
  • Do not receive editorial approval rights
  • Are not guaranteed mentions in articles
  • May not request angle adjustments or narrative shifts

All sponsored or paid content is clearly disclosed.

This independence protects:

  • Reader trust
  • Partner credibility
  • ALN’s long-term authority

 

5. Intellectual Property

 

5.1 ALN Content

All original content published by ALN, including:

  • Articles
  • Graphics
  • Logos
  • Videos
  • Layouts
  • Editorial frameworks

is the intellectual property of Lumo All Star Marketing (Pty) Ltd unless otherwise stated.

No content may be:

  • Reproduced
  • Republished
  • Distributed
  • Scraped
  • Commercially reused

without prior written consent.

 

5.2 Contributor & Client Content

Advertisers and contributors grant ALN a:

  • Non-exclusive
  • Royalty-free
  • Worldwide licence

to use, reproduce, display, and distribute submitted materials across ALN’s platforms for the agreed purpose.

Contributors warrant that:

  • They own the rights to submitted materials
  • The content does not infringe third-party rights
  • The content is accurate and lawful

 

6. Content Standards

ALN reserves the right to reject or remove any content that:

  • Is unlawful or defamatory
  • Contains hate speech or discrimination
  • Makes misleading or unsubstantiated claims
  • Violates intellectual property rights
  • Conflicts with ALN’s editorial standards

Violation may result in cancellation without refund.

 

7. Advertising & Partnership Services

7.1 Approval

All advertising and partnership placements are:

  • Subject to prior approval
  • Dependent on availability
  • Aligned with ALN’s editorial standards

ALN reserves the right to decline advertising that conflicts with its positioning.

 

7.2 Placement & Format

The:

  • Placement
  • Timing
  • Format
  • Duration

of advertising and sponsored placements are determined by ALN unless otherwise agreed in writing.

 

7.3 Performance Disclaimer

ALN does not guarantee:

  • Traffic volumes
  • Engagement metrics
  • Impressions
  • Conversions
  • Sales outcomes

Platform algorithms and user behaviour are beyond ALN’s control.

 

8. Fees & Payment Terms

 

8.1 Pricing

All pricing:

  • Is quoted in South African Rand (ZAR) unless otherwise stated

 

8.2 Payment

Unless otherwise agreed in writing:

  • 50% deposit is payable upon confirmation
  • Balance is payable prior to publication

Failure to pay may result in:

  • Suspension of services
  • Cancellation of placement

 

8.3 Late Payment

Late payments may incur:

  • Interest at the prevailing South African legal rate
  • Recovery costs

 

8.4 Refund Policy

Payments are non-refundable once:

  • Production has commenced; or
  • A placement slot has been reserved; or
  • Publication has occurred.

 

9. Cancellation & Rescheduling

  • Cancellations more than 14 days before publication may be rescheduled at ALN’s discretion.
  • Cancellations within 14 days are non-refundable.
  • Rescheduling is subject to availability.

 

10. Limitation of Liability

To the fullest extent permitted by law, ALN shall not be liable for:

  • Indirect or consequential loss
  • Loss of profits or business opportunity
  • Reputational damage
  • Third-party platform changes
  • Service interruptions

Where liability is established, it is limited to the amount paid for the affected service.

 

11. Indemnity

Advertisers and contributors indemnify ALN against:

  • Claims arising from inaccurate or misleading content
  • Intellectual property infringement claims
  • Regulatory complaints
  • Third-party disputes related to submitted materials

 

12. Website Use

Users may not:

  • Scrape content
  • Attempt to breach security
  • Disrupt website functionality
  • Use the site for unlawful purposes

ALN reserves the right to restrict access if misuse occurs.

 

13. Confidentiality

ALN will treat confidential information shared during partnership discussions as private, except where:

  • Disclosure is required by law
  • Disclosure is agreed in writing

 

14. Force Majeure

ALN shall not be liable for delays or failure resulting from events beyond reasonable control, including:

  • Natural disasters
  • Power outages
  • Cyber incidents
  • Government restrictions
  • Platform disruptions

 

15. Data Protection

All personal information is processed in accordance with ALN’s Privacy Policy.

 

16. Dispute Resolution

Parties agree to attempt resolution through:

  1. Good-faith negotiation
  2. Mediation (if necessary)

If unresolved, disputes shall fall under the jurisdiction of:

The High Court of South Africa (Gauteng Division)

These Terms are governed by the laws of the Republic of South Africa.

 

17. Amendments

ALN reserves the right to amend these Terms at any time.

Continued use of the website or services constitutes acceptance of revised Terms.

 

18. Contact

African Legacy News
info@africanlegacynews.com

https://africanlegacynews.com

Advertising & Commercial Alignment Disclaimer

 

Company Name: Lumo All Star Marketing (Pty) Ltd
Trading As: African Legacy News
Registration Number: 2022/422393/07
Registered Office: Gauteng, Republic of South Africa
Website: https://africanlegacynews.com

Effective Date: 01 January 2026

 

1. Purpose of This Disclaimer

African Legacy News (“ALN”, “we”, “us”, “our”) is an independent Pan-African business publication.

This Advertising & Commercial Alignment Disclaimer explains:

  • The nature of paid placements and commercial partnerships
  • How sponsored content is disclosed
  • The limits of advertiser influence
  • The distinction between editorial content and commercial alignment

ALN’s credibility is built on editorial independence and transparency.
This document formalises that commitment.

 

2. Editorial–Commercial Separation (Non-Negotiable)

ALN maintains a strict editorial-commercial firewall.

Commercial partners:

  • Do not influence editorial conclusions
  • Do not determine editorial angles
  • Do not receive editorial approval rights
  • Are not guaranteed mentions within editorial articles

Editorial decisions are made independently by ALN’s editorial team.

This separation protects:

  • Reader trust
  • Partner credibility
  • Institutional integrity

 

3. Types of Commercial Engagement

ALN offers contextual alignment opportunities rather than traditional advertorial publishing.

Commercial engagements may include:

 

3.1 Intellectual Alignment

Association with flagship editorial themes or defining essays.

3.2 Ecosystem Alignment

Brand presence alongside sector or execution-focused features.

3.3 Leadership Alignment

Contextual positioning near leadership and governance content.

3.4 Foresight & Outlook Alignment

Association with future-facing, capital, and policy analysis.

These placements are clearly structured and do not alter editorial content.

 

4. Sponsored & Paid Content Disclosure

Where content is paid for or commercially supported, ALN will clearly disclose this through labels such as:

  • “Supported by”
  • “Sponsored”
  • “Commercial Alignment”
  • “Partner Insight” (where applicable)

Disclosure is applied in accordance with:

  • South African Advertising Regulatory Board (ARB) guidelines
  • Applicable international best practices

Transparency is central to our operating model.

 

5. Nature of Sponsored Content

Where a clearly labelled sponsored article or partner insight is published:

  • The content may be developed in collaboration with the partner
  • ALN retains final editorial control over structure and presentation
  • Promotional exaggeration, misleading claims, and unverified statements are not permitted

Sponsored content remains subject to ALN’s content standards.

 

6. No Endorsement Implied

Commercial alignment or advertising placement:

  • Does not constitute endorsement
  • Does not imply verification of business performance
  • Does not imply recommendation of products or services

Readers are encouraged to conduct independent evaluation before entering into business decisions.

 

7. Advertiser Responsibility

Advertisers and partners are solely responsible for:

  • Accuracy of submitted information
  • Legal compliance of claims
  • Ownership of intellectual property
  • Regulatory compliance in relevant jurisdictions

ALN is not liable for:

  • Inaccurate claims made by advertisers
  • Regulatory breaches arising from submitted materials
  • Third-party disputes arising from advertising content

 

8. Performance Disclaimer

ALN does not guarantee:

  • Website traffic volumes
  • Engagement metrics
  • Conversion rates
  • Business outcomes

Audience behaviour, platform algorithms, and market conditions are outside ALN’s control.

Commercial alignment is designed to provide credibility and contextual relevance, not measurable performance guarantees.

 

9. Limitation of Liability

To the fullest extent permitted by law, ALN shall not be liable for:

  • Loss of revenue
  • Indirect or consequential damages
  • Business interruption
  • Reputational impact
  • Third-party platform changes

Any proven liability is limited to the amount paid for the relevant placement.

 

10. Refusal & Removal Rights

ALN reserves the right to:

  • Reject advertising or alignment proposals
  • Request modification of content
  • Remove content that violates legal or editorial standards

Removal may occur without refund where:

  • Content is misleading
  • Legal risk is identified
  • Terms & Conditions are breached

 

11. Alignment Philosophy

African Legacy News partners with organisations that seek:

  • Long-term credibility
  • Association with serious business thinking
  • Contextual relevance within decision-making moments

We do not sell editorial outcomes.
We do not guarantee mentions.
We do not disguise advertising as journalism.

This restraint is intentional.

It is the foundation of our trust model.

 

12. Contact

For commercial or disclosure queries:

info@africanlegacynews.com

https://africanlegacynews.com